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Publishing eZines: How to Deal w/ Setbacks

Publishing your own eZines, or online newsletters, has its downsides, in spite of the several benefits it offers, just the same as any other types of businesses.

The purpose of this article is not to scare you away with the disadvantages of publishing your own eZine, on the contrary, it will show you how you can easily tackle the them. Always keep in mind that the benefits are often more attractive, therefore overshadowing the drawbacks.

One obvious challenge most beginning eZine publishers face is the creation of eZine content. Creating your own content can be tiresome and time consuming, especially if you are not a gifted writer and that you run out of ideas every so often that your publishing schedule is threatening you.

A way of taking care of this problem is to create your content in advance. You can compile 30 days worth of content in one day, for example. If you are not blessed with writing skills, you can broker the writing task to capable freelance writers which you can find at places such as www.elance.com or www.odesk.com. While you need to pay for such services, the credit for the written articles is also yours for the taking.

Alternatively, you can republish articles from article directories such as http://ezinearticles.com/. This is a free method you can use in making content, provided you include the resource box of the original author and that the article has republishing rights conveyed.

Overall, one can easily undertake the content creation challenge using these simple methods that do not require writing on your part, free or paid.

Filling Your eZines with Valuable Content

Mots eZine publishers are faced with the challenge of creating their own content.

Regardless of the topic you are publishing, contents can be generally divided into four sub-types, namely factual content, short tips, mini stories and case studies.

Other than writing your own content, you can get your own unique content the quick and easy way by organizing an interview with an expert or leader in the topic.

More often than not, this can be arranged for free and specially that the interviewee is writing out most of the content, there is nothing else for you to do other than giving the interviewee something valuable in exchange (maybe a meal or a Starbucks!).

Now if you have money to spare, ghostwriters are available to write your content for you without taking any credit. They can easily be sourced on the web. Among the top recommended professional marketplaces where you find these ghostwriters are www.elance.com and www.odesk.com.

Another little known and underused method in getting your own content is via public domains. If you are not familiar with the term “public domain”, it simply means anything that is NOT protected under US copyright law.

This includes ALL works published before 1923 and, under certain conditions, works published up to 1978. And in this case, we are referring “works” to written materials such as reports, articles and books.

Republishing and repackaging public domain information can help you save time and effort from creating new ideas and content as they are readily available. On top of that, not only are you not liable to pay royalties or copyright fees on those works, you can sleep well at night knowing that you haven’t violated any law governing this.

If you are faced by this challenge and do not have time or does not have the niche to write, then these methods will work well for you.