Putting "Give Away Ventures" to Play

As an Internet Marketer, I bet you’re already aware how important it is to build your list. Just a couple of years back, Internet Marketers introduced a trend for their mutual benefits as owners of a mailing list.

This method is more widely known as a “Give Away venture”.

In a real sense, a Give Away event is much like a big time version of ad swaps. Simply put, a group of mailing list owners pool together and contribute their individual gifts in one limited-time event.

Each participating partner contributes a gift to the event. The gift can be a free product, membership pass or a one of the products he is already selling (if he is kind enough to offer one into the event).

The participating partner prepares a Lead Capture Page where he gives the gift in exchange for the subscriber’s email address. In other words, in order for a visitor to download the digital gift, he must opt in and subscribe to your mailing list.

When the gifts are pooled together into one event (site), every partner will then endorse the Give Away event to their own mailing lists.

The result: lots of visitors to one event as a collective effort of several participating partners!

With so many visitors downloading gifts from one focused event, a true win-win situation takes place. This is because the visitors get to download several free gifts for their own use and every partner gets to build their own mailing list!

Be in the loop and find time to communicate with other marketers and join Internet Marketing discussions and Joint Venture boards. This will pave the way for you to easily get notified about Give Away events in the making.